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Dealer Dan, pictured here with WWE Superstar Mick Foley, has been in internet marketing since 1996. He likes hugs, long walks on the beach, and making money while wearing his jammy jams. For more information, you can read all about Dealer Dan. » Step by Step Affiliate Marketing Guide » Planning Out The Content

Planning Out The Content

We’ve came a long way haven’t we?  By this point we:

  • Know the topic of our website
  • Know how the website is going to make us money
  • Have a domain name

Those are some big steps, and now is really the biggest and most important step of all:

Planning Our Websites Content.

It’s tough to really summarize how to plan out your websites content – it differs depending on the website that you are planning on running.  However don’t feel restricted by the topic of your website.

If we use the aforementioned “Matt Damon Movies” website as an example – don’t just come up with a list of Matt Damon movies to review and stop there; think outside the box.  How about a Matt Damon bio?  How about top lists involving topics like “Amount of minutes Matt Damon appeared in this movie” or “Matt Damons Biggest Box Office Hits”.

What I like to do when I am planning out content is step away from the computer, and use my imagination.  Get in the head of the visitor, and understand what they could be looking for.  No matter what the site I am about to start is, I like to come up with about 5 or 6 categories for articles, and then come up with approximately 100 article ideas total for the website, separated into category.

You’re not going to write all those articles right away, but it helps you with your vision of your website.  It also really gets your creativity going, and gets you thinking a lot about your website.

So get a pen and notepad and leave the computer.  Write your domain name at the top of the paper, and then come up with as many possible content ideas that you can think of.

Once you’re done that, it’s time to rely on others for content ideas….

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This article, as are all articles on, was written by Graeme aka "Dealer Dan". Graeme currently resides in Kingston, Ontario and has been running his own internet marketing business since 1996.

This article was written on November 12, 2010 however all articles are looked at on a monthly basis and updated to keep them relevant.

If you need to contact Graeme, please see his Contact Page. If you are an affiliate manager wanting promoted please see this page.