PERSONAL OPINION

Euro Partners are an affiliate group that are very hit and miss with affiliates. They are a “miss” mainly because of some of the affiliate managers that are employed by EuroPartners.

Many of the affiliate managers quite simply don’t understand their job. They constantly harass affiliates to “put us in the top spot”, they make deals that they have no authority doing, and have very poor communication skills. It got to the point that I actually dropped all EuroPartners brands for many years.

This is a shame, because EuroPartners have some fantastic brands, and excellent retention abilities.

Thankfully in 2009 I was hooked up with the affiliate manager Chris Zelver, is an awesome guy, and fantastic to work with. Easily in my “Top 10 affiliate managers”.

On top of that the top people at EuroPartners are clearly looking to change things around, and their vice president of marketing Mark Kenigsberg is working hard to restore faith in the EuroPartners brand.

If you, like me, stopped working with EuroPartners based on threads in various affiliate forums then I recommend you give them another try.

They have some fantastic brands, great marketing offerings, and some fantastic retention and conversion methods.

In all honesty, I would say the EuroPartners brands possibly have the best retention in the industry, especially when it comes to casinos. You can’t log into the casino without a real person chat agent being right there, ready to convince the player to make another deposit.

I’ve been working with them again since late 2009, and I have absolutely no complaints.

Just make sure you get Chris Zelver as your affiliate manager. He’s the man!

I would focus initially on the Titan brands. Whether it’s Titan Casino, Titan Bet or Titan Poker, those are the flagship brands for Europartners and are the ones where the most work has gone into to make sure they convert, and retain players.

Titan Poker are by far the best online poker room to promote on iPoker.

BRANDS

EuroPartners have 6 casino brands in Casino Tropez, Europa Casino, Titan Casino, Vegas Red, Jackpot Scratch and Casino Bellini.

For poker, Europartners have Titan Poker and Mansion Poker. Titan Bet is the sole sportsbook available at Europartners at this point. Europartners also offer a mobile casino in Casino Tropez.

At this point, the most important brands at Euro Partners are without a doubt the Titan brands. They are going full hog in making the “Titan” name as big as possible a brand name, which of course allows affiliates to reap the benefits.

Titan Poker is on the iPoker Network, and offers a 200% to $1000 signup bonus for all new players. Titan Poker offer an incredible amount of promotions for the player including tournament satellites, various races for both cash game and tournament players, and a very solid VIP club.

Titan Casino which offers a 4000 welcome bonus in either EUR, GBP or USD, utilizies the Playtech software. Playtech offers the second biggest game selection online, with a wide variety of table games and slot machines like King Kong and Marvel Slots.

On top of that, Titan Casino offers Live Dealer Casino Games which are always a big hit for the player.

Titan Bet is the Sportsbook under the Titan brand name, launched prior to the 2010 World Cup. They offer a wide variety of sports to bet on, 25 pounds in free bets for the new player, and are always coming up with unique promotions on a game by game basis.

COMMISSION

Both casino revenue share and sportsbook revenue share are not on a tiered system at Europartners.

You will start off at 25% revenue share for either option. Anything above that is negotiable.

Net Rev	Rev Share
$0-$5k	10%
$5k-$10k	25%
$10k+	30%

Players	CPA
1-10	$75
11-30	$100
31-40	$125
41-50	$150
51-60	$175
61-70	$200
71-90	$225
91+	$250

Players	CPA
1-10	$70
11-20	$80
21-30	$90
31-40	$100
41-50	$110
51+	$115

MARKETING

Europartners do not accept any US players on any of their brands. However I would have no hesitation in sending as much non-US traffic as I can to the Euro Partners brands, especially the Titan brands.

In all honesty, the Titan brands are the only ones you need to promote, due to their strong brand name. Their conversion and retention is top-notch, and should be part of anyones portfolio.

All three of the Titan brands cover practically everything when it comes to their poker room, casino and sportsbook, so you should have no problem at all in promoting it to any of your traffic.

Low stakes players, High stakes players, new players, bonus hunters – the Titan brands cover everything well, and Titan Casino has an extra edge due to the live dealer games.

The other property I would obviously promote is Casino Tropez Mobile. It’s still far too early yet to see where mobile gaming goes, but it’s something that you are missing out on if you aren’t promoting, and you really don’t want to get left behind.

GLOBAL

None of the Euro Partners brands accepts American players. Russia and most Eastern European countries are unable to claim bonuses at the Europartners properties.

Titan and Mansion Poker are both on the iPoker Network. There is no MAC version available for either of these; Windows only.

All the casinos Europartners offer use the Playtech software platform. There is no separate Mac download version, however Mac users can use the browser based flash casino to play any of the Europartners Casinos.

All Casinos are available on Windows.

Titan Bet offer a mobile version of their sportsbook website for mobile users. This is something I consider crucial, as mobile betting is really getting huge.

FAQ

Q: Do Europartners “shave” affiliate accounts?

From my evidence, no. Since promoting Europartners back in 2009 I have scrutinized their data and ran various tests, and I seen absolutely nothing that would indicate anything “bad” is going on at Europartners. Were there problems in the past? Perhaps. But based on everything I’ve seen, I can say that no, there is nothing underhanded going on at Europartners, and I trust them enough to make them one of my most pushed brands.